The People, Process, Technology (PPT) framework has been a cornerstone of business transformation and strategy for over 80 years. Originating in the 1960s with Harold Leavitt's "Diamond Model" of organizational change, it has stood the test of time and become a staple in teaching, consulting, and boardroom discussions.
Yet, as we enter the era of Generative AI, it's time for an evolution. The PPT framework, while timeless, needs an upgrade to remain relevant in today's ultra-competitive business landscape. Welcome to the era of PPTD - where Data takes its rightful place alongside People, Process, and Technology.
Why add Data? There are three compelling reasons:
1) Data Is the Connecting Tissue: Data is the glue that binds the PPT components. It facilitates people’s understanding and communication, it is the input and output of organizational processes, and it is the fundamental component of any technology.
2) It is Essential for Business Success: In the age of AI, data is the key to unlocking significant competitive advantages. Companies with robust data can harness the power of AI and analytics to gain unparalleled competitive and operational advantages.
3) Data is a Unique Asset: Beyond being information, data holds quantifiable economic value. It's the foundation for insights, innovation, and the raw material for groundbreaking products and services.
Join the Movement!
The inclusion of Data in the PPTD framework is long overdue, but the time is now. Let's bring data and AI into the heart of strategic planning. Be part of the movement shaping the future of business strategy!
#PPTD #BusinessStrategy #DataRevolution